Partnering with a qualified and experienced SEO agency is essential to improve your website’s visibility on search engines and achieve your digital marketing goals. An effective SEO consultancy increases web traffic based on key metrics such as user engagement and conversions, while aligning your business with ever-evolving search engine algorithms.
To navigate these changes, the most rational choice is to work with an expert team that has deep knowledge and experience in SEO consulting.
Tailored SEO Strategies
Our tailored approach to SEO consulting is specifically designed to meet your online objectives. Whether your business operates in B2B or B2C, locally or internationally, we craft strategies to boost visibility, build brand awareness, acquire leads, and enhance e-commerce performance.
Our Proven SEO Expertise
Our professional team adopts a results-driven approach across the following core SEO areas:
– Local SEO Services
We optimize your presence in local search results, helping potential customers in specific locations find your business. From Google Maps to location-based keywords and local directories, we strengthen both visibility and user experience to increase local reach and brand awareness.
– International SEO Services
We adapt your website to different languages and regions, expanding your global reach. Our international strategies consider cultural nuances and user behavior, implementing hreflang tags, localized content, and technical SEO to improve discoverability across countries.
– Ecommerce SEO Services
In e-commerce, our SEO consultancy helps increase traffic and sales by optimizing category structures, filter URLs, product descriptions, and more. Our user-focused content strategies ensure your pages meet search intent, boosting both ranking and conversions.
-App Store Optimization (ASO)
With our ASO services, we improve your app’s visibility on App Store and Google Play, increasing downloads and enhancing user engagement.
Determination of Targets
Determining the objectives by conducting research on the competing sector.
Preparing priority keyword list by duplicating target keywords.
Investigating potential keywords besides the specified keywords.
Technical Analysis
- Title Tags
- URL Structure
- Site Redirects
- Meta Tags
- H Labels
- Images
- Canonical Tags
- Site Maps
- Page Speed Optimization
Reporting
Weekly organic ranking of specified keywords Excluding organic The Firm’s traffic (home page excluding organic traffic) The number of organic landing pages will be reported monthly.
Keyword Research
In addition to the keywords determined throughout the study; the technical, content and promotion activities are carried out to investigate based on potential keywords to be able to compete in the category.
External Link Study
Identifying content sites that may be related to The Firm’s website content Check the suitability of potential work by contacting these sites Initiating work in order to increase the ranking of the target keywords in search engines in the form of advertisements or promotional articles after the price information is received from the sites.
Content Creation
Identifying the keywords and categories that The Firm’s website competes, search for various keywords in these categories, and propose new content based on potentials searched keywords with in the category. Optimizing the content of the Web site Proposing strategies as like creating frequently asked questions, category information bank, Blog etc. as a new content.
What Is SEO?
SEO (Search Engine Optimization) is the comprehensive process of technical and content-based improvements that help websites become better crawled, understood, and ranked by search engines. With a properly structured SEO strategy, brands can reach their target audience more effectively through organic channels. Collaborating with a professional SEO optimization agency ensures healthy execution of strategic planning, analysis, and implementation steps.
How Does SEO Work?
The SEO process involves multiple facets, including technical infrastructure analysis, in-depth keyword research, content optimization, UX improvements, and link building. Each step aims to enhance alignment with search engines and deliver the right message to your audience. An impactful SEO consultancy doesn’t just follow algorithms—it also aligns with your brand’s business objectives. To achieve long-term, measurable results, the process should be supported by strategic planning, data analysis, and ongoing optimization under the guidance of a professional SEO consultant.
Frequently Asked Questions About SEO Consulting
What Are the Benefits of SEO Services?
SEO helps your site rank higher organically, increasing traffic, conversions, and long-term visibility while reducing ad costs. A well-executed SEO consultancy lays the foundation for sustainable digital growth.
What Is On-Page SEO?
On-page SEO involves optimizing your site’s content and structure—titles, URLs, content quality, and speed—to align with search engine standards. It’s a vital part of any SEO consulting service.
What Is Off-Page SEO?
Off-page SEO includes backlink building, digital PR, and social signals to improve your site’s credibility and authority. A capable SEO agency leverages trusted sources to boost your brand’s digital reputation.
Why Is SEO Important for E-commerce?
In e-commerce, SEO directly impacts visibility and sales. Structured category pages, optimized product descriptions, and a solid technical foundation help attract visitors and improve conversion rates with support from expert SEO consultants.
What Does an SEO Consultant Do?
An SEO consultant analyzes and optimizes a website to ensure it ranks for competitive keywords. They guide technical setup, content planning, UX improvements, and ongoing optimization, regularly reporting progress and adapting to algorithm changes.
On our journey to challenge and redefine taboos in plus-size women’s fashion, our paths crossed with Minds2Lead.
From our very first meetings, it was clear they understood not just our goals, but also the deeper vision and values driving our brand.
Since we began working together in January, the alignment and coordination across digital marketing, SEO, and website management have been outstanding.
What started as a typical client-agency relationship has evolved into a genuine partnership—Minds2Lead has become an integral part of our team, not just a service provider.
What truly sets Minds2Lead apart is their proactive communication and insightful guidance through the evolving landscape of corporate and industry dynamics.
As we prepare to take our brand global, we are confident that our digital presence is in the best hands possible.
To the entire Minds2Lead team—thank you. You are so much more than just an agency.
You are our teammates on this mission.
Emirhan Er
We’ve been collaborating with M2L on website management, SEO, and media buying, and from the very beginning, it has felt less like working with an external agency and more like partnering with an extension of our own team.
Since 2023, they have proven to be more than just a service provider — they’ve become a true strategic partner. Their deep understanding of our processes, remarkable adaptability, and strong sense of ownership toward our brand have consistently eased our operational workload and supported our growth. Working with M2L isn’t just effective — it’s genuinely reassuring.
Büşra Akpınar
Since 2021, we have been working with Minds2Lead in the areas of website management and SEO as Michelin Turkey.
Thanks to the increasing user traffic we have achieved on the Michelin Turkey website each year and our top positions in search results, we have been set as an example globally.
Consequently, we have started working with the M2L team in the management process of the websites of the other six countries in the Eastern Europe region for which I am responsible.
M2L has become more than just an external agency for us; they are like teammates working within the same department.
Working with a team that takes ownership of the brand as much as you do, follows up on tasks meticulously, produces proactive solutions, always meets deadlines, and is disciplined, hardworking, and reliable is a great fortune.
But above all, the positive and high energy of the M2L team, their friendly communication, and the support, morale, and motivation they provide me during crisis times hold a special place in my heart.
I feel very lucky to be working with an expert agency like M2L in website management.
I hope our cooperation continues for many more years.
Ayışığı Aral
We are very happy to be with the Minds2Lead family, with whom we have been partnering for about since 2022, and who have been handling the planning, purchasing, implementation, and reporting of our digital media buying operations.
Thanks to their ability to understand and execute the brand's briefs extremely well, they make our lives easier by filling in the gaps we miss or overlook!
Ilgın Köse Güdersoy
We work with M2L for Google ads products.
Accessibility and taking fast action are very important for us due to our very detailed and instantaneous work.
With intensive care and attention paid by M2L to these sensitivities, our work flow goes together smoothly and in a harmony.
Especially, their post reports are very detailed and elaborate.
M2L employees are open to communication and new ideas.
They respond quickly to our demands with solution oriented.
They work in a harmony with our advertising team.
M2L is one of our agencies that we enjoy working with.
Kahraman İnsan
We are very satisfied with the digital marketing services from Minds2lead.
They understand the needs of our brands and offer targeted plans.
It is very valuable for us that its employees work not only as our agency but also like members of our team!
Gülden Çubukçu
As the Pakten Marketing Team, we started 2024 with a brand-new agency.
We are happy to have found and started working with a sincere and experienced team that provides us with 360-degree digital support. M2L, which has been putting its extensive experience in various sectors into action for Pakten brands and then planning projects, has become a great partner on the path to the company's goals.
They are a vibrant team that combines the dynamics of the corporate world with global digital marketing examples, making you feel good while doing so, always reminding you that they are by your side with their solution-oriented approaches.
They are easy to work with both in Turkey and in other countries.
When I visit their office, I feel as peaceful as if I have climbed a high mountain. While we do our best for our brands, we know that M2L dedicates the same and equivalent energy to it. Wishing for our successes to increase day by day.
Şükrü Ömer Özbaşar
Happy Clients, Happy Us
