Rising in Search Results: Michelin Greece Achieves a 38% Increase in Organic Traffic!
Project Overview Client: Michelin – Greece Project: SEO / Organic Traffic Growth Period: February 2023 – August 2025 Scope: Organic Traffic Optimization Objective: To increase visibility among users searching for tires through strategic search engine optimization initiatives and connect them with the most relevant content. Campaign Structure 1. Target Audience DIY Vehicle Maintenance Enthusiasts Safety- […]
Michelin Türkiye Increased Organic Traffic by 82% Through SEO Efforts!
Project Overview Client: Michelin Türkiye Project: SEO / Organic Traffic Growth Period: February 2022 – August 2025 Scope: Organic Traffic Growth & SEO Optimization Objective: To increase Michelin Türkiye’s visibility among users searching for tires through strategic search engine optimization efforts and connect them with the most relevant content. Campaign Structure 1. Target […]
Driving Search Performance Through a Successful Website Migration Michelin Romania: Achieved a 14% Increase in Organic Traffic
Project Overview Client: Michelin – Romania Project: SEO-Aligned Website Migration Period: October 2024 – August 2025 (post-launch phase of the new website) Scope: Impact of migration on organic traffic performance Objective: Prevent performance loss during migration while increasing organic traffic through SEO-focused optimization. Campaign Framework Target Audience DIY car maintenance enthusiasts Drivers focused on safety […]
Global Migration Success: Michelin Slovakia Achieves a 93% Increase in Organic Traffic
Project Overview Client: Michelin Slovakia Project: SEO-Friendly Website Migration Period: October 2024 – August 2025 (post-launch period following the new website rollout) Scope: Impact of Website Migration on Organic Traffic Performance Objective: To prevent performance loss during the migration process and increase organic traffic through SEO-focused optimizations. Campaign Structure 1. Target Audience DIY […]
Global SEO Success: Michelin Romania Achieves a 113% Increase in Organic Traffic
Project Overview Client: Michelin Romania Project: SEO / Organic Traffic Growth Period: February 2023 – August 2025 Scope: Organic Traffic Growth & SEO Optimization Objective: To increase Michelin Romania’s visibility among users searching for tires through strategic search engine optimization efforts and connect them with the most relevant content. Campaign Structure 1. Target Audience DIY […]
Stronger Search Performance Through a Successful Migration: Michelin Hungary Achieves a 94% Increase in Organic Traffic
Project Overview Client: Michelin Hungary Project: SEO-Friendly Website Migration Period: November 2024 – August 2025 (post-launch period following the new website rollout) Scope: Impact of Website Migration on Organic Traffic Performance Objective: To prevent performance loss during the migration process and increase organic traffic through SEO-focused optimizations. Campaign Structure 1. Target Audience DIY Vehicle Maintenance […]
Impressive Growth in SEO and Business Processes on a Global Scale
Project Overview Client: Michelin Türkiye Duration: Ongoing collaboration for more than 2 years Scope: SEO initiatives and website-related business processes Collaboration: Michelin Türkiye team & Michelin Global headquarters management Key Achievements The Michelin Türkiye website became one of the strongest-performing Michelin websites globally, delivering consistent traffic growth. The project received recognition from Global Digital Marketing […]
Minds2Lead × TME Films & Warner Bros: Record-Breaking Box Office for Barbie and Always-On, Performance-Driven Advertising Across All Releases
Project Overview Client: TME Films / Sony Pictures / Warner Bros. Period: Ongoing (2022–Present) Scope: End-to-end management of digital media and advertising for all theatrical releases in Turkey Objective: Achieve maximum box-office performance during theatrical windows and reach broad audiences at scale Campaign Structure Digital Media Management Channels Used: DV360 (YouTube TrueView, Programmatic Video, Display), […]
Minds2Lead’s Digital Marketing Strategy Delivers Record View Rates for Hummel’s Lucas Torreira Collection
Project Overview Client: Hummel Campaign: Lucas Torreira Collection Period: March–May 2025 Scope: Digital advertising for the collection launch Objective: Increase collection awareness among football fans—especially Galatasaray supporters—and maximize reach with a multi-channel strategy Campaign Structure 1) Audience Football fans Galatasaray supporters 2) Media Channels Meta (Facebook & Instagram) YouTube Display Advertising TikTok 3) Creative & […]
Luokk’s Shopify Migration Success: Faster, More Seamless, Higher-Performing
Project Overview Client: Luokk (Plus-Size Fashion Brand) Period: 2024–2025 Scope: Migration SEO and website performance planning & execution Objective: Prevent traffic loss during the platform transition, improve page load speed, and support digital advertising performance Results Achieved LCP & load delay improved: Following the move to Shopify, LCP accelerated significantly; load delay dropped from ~90% […]