Zeynep Yatlav

Zeynep, a graduate of Istanbul Kültür University’s Pyschology Department, is a digital media marketing expert with over 8 years of experience.

Following her graduation, she has worked in various global&local digital agencies. During this period, she has played an active role in the digital media & performance marketing of brands such as Stellantis, IKEA, Abdi İbrahim, AvivaSA, Sabancı Holding, Sabancı Üniversitesi, AXA Sigorta, Tekfen Holding, Groupe SEB, Sanofi and Mars Entertainment as well as many brands from various sectors.

She is highly knowledgeable about the dynamics of biddable marketing platforms and display marketing. Determining the strategies that are suitable for the objectives of the company and ensuring the successful implementation of these strategies, result analysis, strengthening customer relations and teamwork are among its prominent features. She has several success stories in his career on META and Google platforms.

Joining the Minds2Lead family in April 2024, Zeynep continues his role as the Performance Marketing Team Lead